by Ivan Reyes | Jun 4, 2014 | Ivan Reyes, SEO
The second largest search engine in the world. YouTube is transforming the way the world consumes news and information and the most successful companies are discovering how to use it to great effect and reach potential customers. YouTube is the second largest search...
by Ivan Reyes | Apr 29, 2014 | blog, Ivan Reyes, Social Media, Social Network
Social Media With the emergence of social media, more people have been able to get to know each other. Brands, organisations and businesses have been getting closer throughout this reliable and efficient digital marketing tool. The target audience has been greatly...
by Ivan Reyes | Apr 29, 2014 | blog, Ivan Reyes, marketing, SEO
Fancy writing First of all, defining your target audience is essential. That allows you to know to whom you will write to. Once you have your target audience clear, focus on it by searching the best way to reach the majority of individuals from that particular group....
by Ivan Reyes | Apr 29, 2014 | CRM, Ivan Reyes
CRM, an effective way of getting closer. This time I won’t talk to you about social media and its effectiveness to get closer to your target market; this time, I will suggest an older but far more holistic approach that will feed you with a better understanding of...
by Ivan Reyes | Apr 29, 2014 | Ivan Reyes, Ux
User Experience Use your imagination by improving the user experience of your website: By ensuring that the basic functionality of your site meets your online objectives you can differentiate the user experience of your website in a positive way. One good exercise is...
by Ivan Reyes | Apr 29, 2014 | Ivan Reyes, SEM, SEO, Ux
Market Segmentation You can compete in every market, even if there are big players; with a massive positioning, unbeatable offers, and resources surrounding you. However, it is important to be different than the rest of your competitors. I am here to provide...