by Ivan Reyes | Aug 12, 2022 | blog, Ivan Reyes, marketing, SEO, Uncategorized
Many of my clients demand more high-quality data in extensive reports. In the worst case, however, the data remains unused or, alternatively, we are satisfied with just using it to describe what happened. The gaze is strongly in the rearview mirror, although by making...
by Ivan Reyes | Jan 20, 2016 | 2016, how to do seo?, HTTPS - SSL Certificate, Ivan Reyes, SEO
To be , or not to be HTTPS, that is the question In August 2014, Google confirmed it in a very roundabout way. Websites using HTTPS over HTTP will receive a very marginal ranking boost. The only problem? This ranking boost really is marginal. Tiny in fact. However, a...
by Ivan Reyes | Jan 12, 2016 | 2016, blog, how to do seo?, Ivan Reyes, robots.txt, Search Engines, SEO
Understanding Robots.txt Are you using robots.txt? If you are a novice website developer, you are likely already perplexed by how sci-fi the Internet sounds, what with virtual spiders crawling everywhere. In short though, a robots.txt file is very easy to understand....
by Ivan Reyes | Jan 12, 2016 | 2016, Ivan Reyes, Search Engines, SEO
A Quick 101 In Understanding How Search Engines Work The Internet is often just as puzzling as it is useful. After all, very few people actually know how exactly the Internet itself works, never mind how search engines like Google work. However, if you are a business...
by Ivan Reyes | Jan 8, 2016 | 2016, approach-your-target-audience, blog, Content Marketing 2016, SEO, SEO Wars, Ux
How to prioritise the information in your content? Knowing whom you are writing for is essential for any digital marketing activity in 2016. Once you know the demographic and geographic data such as gender, income, and location of those you want to get hold of, you...
by Ivan Reyes | Jan 8, 2016 | 2016, approach-your-target-audience, blog, Content Marketing 2016, SEO, SEO Wars
Generating Digital Content in 2016 Showing the list of answers for the trendiest questions within your target market, presented in well-structured way, long enough anusing a visually appealing layout are the key facts for a defeating piece of content in the 2016 SEO...